00:07:35
Introduction
7 mins 35 secs
Description
This course discusses how to use LinkedIn as a platform for promoting and marketing your brand.
LinkedIn marketing will help you to increase your brand awareness, build strong business relations, generate more leads, and much more. The course contains the following:
- Identifying Your Target Audience
- Making Content Strategy & Calendar
- LinkedIn Content - Types, Benefits, & Mistakes
- Writing High-Quality Text Posts and Articles for LinkedIn
- LinkedIn Connections & Search Bar
- Content Scheduling Tool
- How to Increase Engagement on LinkedIn
- How to Optimise Company's LinkedIn Page?
- Sending Connection Requests
- Creating LinkedIn Groups
- Sending Direct Messages
- Generating Inbound Leads via LinkedIn
- Using Hashtag Strategy in LinkedIn
- Understanding LinkedIn Analytics
- LinkedIn Paid Marketing
Content
00:09:16
Optimizing LinkedIn Profile - Part 1
9 mins 16 secs
00:07:31
Optimizing LinkedIn Profile - Part 2
7 mins 31 secs
00:06:03
How to Optimise Company's LinkedIn Page?
6 mins 3 secs
00:08:06
Identifying Your Target Audience
8 mins 6 secs
00:09:41
Importance of Branding on LinkedIn
9 mins 41 secs
00:09:41
Building Content Strategy & Calendar
9 mins 41 secs
00:07:18
LinkedIn Content - Types, Benefits, & Mistakes
7 mins 18 secs
LINKEDIN MARKETING
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